Hi, we’re Jo and Jacqs!
We started Sweat and Tell back in 2018 when we were working at our first corporate job together shortly after college graduation trying to navigate work-life balance. We leaned on one another to prioritize a fitness routine and our overall wellbeing so we could feel our best mentally and physically. We began by sharing workouts, reviews, healthy recipes and tips within Orange County — since then, our brand has evolved ten-fold and we now have a global community following along for all things health + wellness. Our platform is a space for positivity, motivation and inclusivity.
With fitness holding such a prominent place in our lives, we often found ourselves racing from an early morning spin class to the office or a pilates class to a happy hour — thus, creating the need for a dry shampoo product that could truly get the job done. After trying just about every product out there, we uncovered a gap in the market for a clean, sustainable and aerosol-free product. Enter our second business, Jay Beauty, which was founded in 2022. We are now both allocating our full-time efforts on growing and scaling Jay in addition to managing S&T.
Together we make it a priority to exercise, practice self-care and fuel our bodies with nutritious food all while keeping it real; the good, bad and the ugly. Our core mission is to show you our authentic way of approaching self-love and body confidence without restricting from all the fun stuff.
Thank you for being a part of our community!
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